Growing a company’s personality beginning with a clean and creative brand identity
Nurturing your growing brand with effective and visually engaging marketing collateral to get you noticed
"A company’s brand is every experience that affects the relationship between a product or service and its consumer"
The Brand Bucket Company
A trusted, stand out brand will be clear, aligned and memorable
UnderstandingBy sharing knowledge about your marketplace and your place in the market with us, we'll perfectly align your brand identity with your value proposition.
CreationConcept agreed, we will construct your file set and brand guidelines to ensure you are fully consistent across digital, print and all other customer experiences.
ActivationGenerate awareness within your target market and build lasting, meaningful connections with interaction at events and within specifically designed spaces.
A perfect match
Your brand is your company’s personality, driven by its vision and values. It needs to reflect these attributes and most importantly attract, create trust and instil memory in the buyer with visuals, qualities and behaviours. Your logo, the visual identity or "identifier of your company's brand", must be designed to match the business personality and speak to your marketplace. It needs to be professional, scalable, versatile and easily understood.
"Vivid delivered on all accounts, we now have a fresh brand, that looks more professional yet it nods back to our previous logo so that we are still recognisable to all our clients."
We can create your visual identity (logo) and its set of variant files as a standard or we can refresh/re-align your current branding. We offer file management for digital and print purposes, brand guideline documents to keep a tight rein on your company image, for when you need to engage with other providers ensuring the brand message is aligned and correctly displayed, not muddied or broken so the buyer doesn’t lose trust or become confused.
Getting you noticed
Once your logo identity is created we can assist you with the activation of your new look with your online and offline marketing; the digital online (web, email, social media) and the tangible design offline (print, events, promotion, presentation) marketing broadcast to engage the correct audience and buyers. This “amplification” can work in tandem with your in-house marketing strategies or we can help with this as well if you need us to.